Enable forward thinking fashion design talent to boost the revolution of and the transition to a circular fashion industry!

New Order of Fashion is the international platform for exceptional fashion talent. We support sustainability in fashion by presenting fresh and radical perspectives through innovation, experimentation and co-creation.

  • 22 Oct 2022
    Dutch Design Week
  • 4 Aug 2022
    Valentine Tinchant x Essentiel
    Don’t walk, RUN to the Essentiel store in Knokke, where NOoF talent Valentine Tinchant is showing (and selling!) her latest collaboration: An upcycled capsule collection with leftover stock from the brand.

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  • 19 Jun 2022
    Yuchen Han wins Yu Prize
    Today, the Yu Prize announced its 2022 winners. AlienAnt, which was founded in 2019 by NOoF talent Yuchen Han, won the Rising Voices Award in partnership with Ugg. The award, which is targeted at designers at earlier stages in their careers, includes a monetary prize and a collaboration with UGG.

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  • 16 Jun 2022
    BRANDON WEN WINNING!
    Brandon Wen is the new creative director of the Fashion Department at the Royal Academy of Antwerp, he succeeds the iconic Walter Van Beirendonck. Does the name ring a bell? Brandon was a part of NOoF 2019! Congratulations on this huge milestone!

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  • 23 May 2022
    Open call NOoF 2022
    In true NOoF style, we will show a selection of the most promising international fashion graduates during the 2022 Dutch Design Week. We are looking for groundbreaking talent, whose work embodies the true potential to make a positive change within the fashion industry! Do you want to join the New Order of Fashion?

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  • 18 May 2022
    New Order of: Stina Randestad
    New Order of Fashion LAB will show the exhibition New Order of: Stina Randestad from Wednesday 18th May to Wednesday 15th June, highlighting the incredibly creative sustainability journey of NOoF talent Stina Randestad. Open 10am – 5pm, Monday – Friday.
  • 16 May 2022
    A Wind Sculpture
    During the 2021 DDW a group of NOoF talents explored sustainable design solutions for the discarded sails of manufacturer Dimension-Polyant. Riun Jo has continued working with the material, as it is a beautiful extension to her graduation work, where she meticulously copied and remade the contents of her bedroom from mulberry paper. 

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  • 9 May 2022
    An Embroidery Residence
    This week NOoF LAB is hosting an embroidery residence! NOoF talent Woo Jin Joo is teaming up with Dutch embroidery expert Martine van ‘t Hul to explore the potential of the sustainable cellulosic fancy yarns developed during our previous spinning residence with NOoF talent Max Willebrand Westin and Studio Hilo! More soon!
  • 22 Apr 2022
    The Anthropologist
    Matthew Needham is hosting his first solo exhibition at the Sarabande Foundation entitled The Anthropologist. Best known for his contributions towards sustainability within the international fashion industry, Needham now shifts his practice toward the world of art.    
  • 23 Apr 2022
    From Pattern to Polygon
    In the exhibition From Pattern to Polygon, Studio PMS seeks to push the boundaries of both the physical and virtual. Hosted at Centraal Museum Utrecht, the exhibition delves into the archives of the museum as a starting point to have a new look at fashion heritage. Running till 19 June 2022.

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  • 4 Apr 2022
    Leevi Ikäheimo in Vogue
    Super s(p)iked! Vogue Scandinavia is highlighting the designers spearheading the Finnish fashion revolution! NOoF talent Leevi Ikäheimo takes center stage in this wonderful piece written by Josefin Forsberg. Congrats Leevi!

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  • 21 Mar 2022
    Virtual Skins
    NOoF talent Scarlett Yang presented a collection of virtual skins during the first ever Metaverse Fashion Week. The skins – a term used to describe outfits that decorate avatars – were developed in collaboration with digital artist Krista Kim and presented by digital fashion house The Fabricant.
  • 3 Mar 2022
    Municipal Art Acquisitions
    The Stedelijk Museum Amsterdam announced the selection of designers and artists participating in the biennial exhibition for Municipal Art Acquisitions.  Amongst the participants is NOoF 2021 talent Wendy Owusu. Congrats Wendy! 

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  • 1 Mar 2022
    Vogue's Talent to Watch
    NOoF talent Wolter Pot was interviewed by Vogue NL as a part of their Vogue’s Talent to Watch series. Read the complete interview via the link below!

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  • 14 Feb 2022
    Yu Prize nominees
    The semi-finalists for the prestigious Yu Prize were announced. Both Yuchen Han (NOoF 2020) and DiDu (NOoF 2019) are amongst them! The annual prize, in association with Shanghai Fashion Week and the Fédération de la Haute Couture et de la Mode, supports emerging Chinese designers. 

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  • 11 Feb 2022
    Showcase with a difference
    Showcase With a Difference is the title of the exhibition initiated by Fashion Open Studio, highlighting the work of ten fashion designers focusing on product and purpose. The exhibition is art directed by award-winning NOoF talent designer Matthew Needham!

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  • 7 Feb 2022
    Andrea Grossi i-D
    Oh how much we wish we’d speak Italian right now! For the lucky ones amongst us: check out the i-D Italy feature on NOoF talent Andrea Grossi here!

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  • 1 Feb 2022
    Designers' Nest Award
    On February 1st Designer’s Nest handed out their annual Awards. NOoF 2021 talent Leevi Ikäheimo was announced as the winner of the Exhibition Prize! Leevi’s work will be exhibited at the Designmuseum Denmark, as a part of upcoming exhibition The Future is Present, opening in June.  

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  • 31 Jan 2022
    Magasin Talent Windows
    Magasin is teaming up with talent incubator Designers’ Nest! The prominent windows of Denmark’s oldest department store, show six Danish artists at the crossroads between fashion, art, and innovation. Amongst them are two NOoF talents: Marie Sloth Rousing (2018) and Jeppe Juel (2021).

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  • 28 Jan 2022
    Hyères Finalists
    Last week, the finalists of the prestigious Hyères 37 competitions in fashion, photography and accessories were selected. Amongst the ten finalists in the category fashion, three(!) are NOoF talents: Priss NiinikoskiAntonia Schreiter and Juha Vehmaanperä! Congrats!

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  • 24 Jan 2022
    NOoF LAB OPEN!
    NOoF is beyond excited to open the doors of its very own NOoF LAB on January  24th 2022. Let’s imagine a new future for fashion and textile design together. Join us to create a New Order of Fashion!

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  • 9 Jan 2022
    Vogue China
    NOoF talents DiDu (2019) and Scarlett Yang (2020) are featured in the January issue of Vogue China. The sustainability issue is exploring the metaverse with a series of digital creations of China’s groundbreaking creatives.
  • 7 Jan 2022
    Hurra PangPang!
    NOoF talent Hanna Ryd launched Hurra PangPang! The Gothenburg-based upcycling studio collects unwanted materials from second hand sorting facilities and private clients. Rooted in a love for storytelling, Hurra PangPang creates something new out of the existing, to start a conversation and let the story of a memory be retold.

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  • 10 Dec 2021
    A Fashion NFT
    NOoF talent Stefan Kartchev launched a fashion NFT in collaboration with digital fashion platform Mutani. Kartchev’s physical works have always been heavily inspired by the digital, yet never translated into a digital garment. Till now that is!  The NFT sold within 8 seconds of release.
  • 7 Dec 2021
    Juha wins MODAPORTUGAL Award
    Congrats to NOoF talent Juha Vehmaanperä! Juha was announced the Finnish winner of the seventh edition of the MODAPORTUGAL Fashion Design Competition. The Aalto University student won a award of €1,000.
  • 3 Dec 2021
    Wendy Owusu at ASVOF
    Hidden Heritages, a short documentary by NOoF Talent Wendy Owusu will be shown at ASVOF: A Shaded View on Fashion Film Festival. The project explores the rich history of Black hairstyles through the lens of a camera
  • 2 Dec 2021
    Stinarand X Filippa K
    NOoF superstar Stina Randestad presents her collaboration with renowned Swedish Fashion House Filippa K! The exclusive upcycled capsule collection, includes six bespoke garments constructed from second hand Filippa K materials.

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  • 11 Nov 2021
    Artistic Research Post-Consumer Textiles
    In Spring 2021, New Order of Fashion started an extensive Artistic Research project on post-consumer textiles with two talented designers, Matthew Needham and Stina Randestad. Both studies and results were shown during Dutch Design Week.

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  • 17 Oct 2021
    Top 10 DDW Tips VPRO
    Thank you VPRO! We made the top 10 tips for the Dutch Design Week. In great company of the DAE graduation show and Kiki & Joost amongst others. Come visit us this week! Open daily 11.00 – 18.00.

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  • 16 Oct 2021
    The New Order of Fashion is here!
    The New Order of Fashion is here! Visit us during Dutch Design Week at Torenallee 22-06 to see the work of the 15 new NOoF talents! Curious about the selection? Read more about them here.

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  • 10 Oct 2021
    NOoF x Dimension Polyant
    As a trailblazer in the industry when it comes to sustainable innovation, Dimension-Polyant recently embarked on a journey with New Order of Fashion to research and develop solutions for a valuable and durable second life for used sails.

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  • 1 Oct 2021
    Dutch Design Week 2021
    Time to roll up our sleeves and join forces! During DDW 2021, New Order of Fashion unites a selection of hand-picked international fashion talents who inspire each other and use all means to create a dazzling, sustainable fashion future! Let’s DO IT. Together.

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  • 25 Sep 2021
    Long Live Fashion!
    How do we extend the lifecycle of our clothing? How can we repair and reuse? In the interactive exhibition ‘Long Live Fashion!’ – opening September 25th at the TextielMuseum – you can discover how pre-loved textiles are transformed into new fashion and get hands-on with repairing and upcycling clothes. Including 7(!) NOoF talents.

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  • 22 Sep 2021
    Kira Goodey RTW
    For a decade, Kira Goodey has built an international reputation for creating towering footwear. Now, after two years of development, the brand is preparing to release its first ready-to-wear shoe collection: outrageous shoes in inclusive sizes!

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  • 4 Sep 2021
    Bodil Ouédraogo x Patta
    After a breathtaking performance at Stedelijk Museum Amsterdam in 2020, NOoF talent Bodil Ouédraogo returns to Amsterdam Fashion Week with To Blend, Together. Read more about the collaboration with streetwear giant Patta here.

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  • 10 Aug 2021
    SLOTH ROUSING CFW debut
    NOoF talent Marie Sloth Rousing debuted the first collection of her eponymous brand SLOTH ROUSING during Copenhagen Fashion Week. Read more about the performance based presentation of Manner here!

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  • 16 Jul 2021
    Sinéad O'Dwyer Vogue Cover
    Covergirl! The sensational work of  NOoF talent Sinéad O’Dwyer has landed on the cover of Vogue Ukraine. The August issue includes an editorial with Tess McMillan, wearing several of O’Dwyers stunning creations!
  • 7 Jul 2021
    Bodil Ouédraogo DDA Nominee
    NOoF talent Bodil Ouédraogo has been nominated for the 2021 Dutch Design Awards in the category Young Designer. The winner will be anounced during the Dutch Design Week – 16 – 24 October. Fingers crossed!
  • 28 Jun 2021
    Lil Nas x Andrea Grossi
    Man-of-the-hour Lil Nas X wore NOoF talent Andrea Grossi on the 2021 BET Awards red carpet. A true modern-day cinderella moment! NOoF showed this exact look as a part of the 2019 exhibition The End is Near, Time for New Beginnings! Congrats Andrea!
  • 28 May 2021
    Juha Vehmaanperä Fiskars Award
    NOoF talent Juha Vehmaanperä was awarded the Fiskars Award for their MA graduation collection. Aalto University  annually teams up with a variety of partners to award graduating designers, enabling them a kickstart into their promising careers. Check out Juha’s graduation collection here!
  • 12 May 2021
    Long Live Fashion!
    How do we deal with clothing more sustainably? The exhibition Long Live Fashion! is a collaboration of the TextielMuseum with designers Christien Meindertsma, NOoF creative director Harm Rensink and textile recycling company Wolkat. The exhibition includes brand new work from NOoF talents Matthew Needham and Stina Randestad!

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  • 1 May 2021
    NOoF Vogue interview
    NOoF Creative Director Harm Rensink and Partnerships Director Anouk van der El were interviewed by Vogue NL for their May issue. As a part of their Long Live Fashion (and the Planet!) interview series NOoF spoke about the revolutionary alternatives our talents envision for the future of fashion.

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  • 19 Apr 2021
    Fixing Fashion
    Fixing Fashion is a new global platform aiming to teach and share knowledge to users about the best, most efficient ways to care, repair and upgrade their clothing – for free! – and to create a strong community that prolongs the use of their clothes. The platform is co-initiated by NOoF talent Alicia Minnaard as a part of One Army.

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  • 20 Apr 2021
    1% for the Planet
    NOoF is ecstatic to join forces with 1% for the Planet! 1% for the Planet’s mission is to accelerate environmental giving through strategic partnerships and collective action. To achieve this mission, they connect businesses and individuals with nonprofit organizations like New Order of Fashion to amplify their mission and impact.

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  • 16 Mar 2021
    From Scratch Bag Launch!
    The From Scratch Bags are now available via PARO STORE! New Order of Fashion commissioned fashion transformer Marie Sloth Rousing to create a capsule collection, showcasing 4 absolute musthaves. First to be launched: the From Scratch Bag! Click here to order yours!

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  • 9 Mar 2021
    In the Making
    A century and a half ago, Bijenkorf started a small fabric and haberdashery store where everything needed to make your own clothing was available. This inspired the traveling exhibition IN DE MAAK, shedding light on the creative process in a contemporary way. The exhibition includes NOoF talents Sinéad O’Dwyer and Studio PMS.

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  • 15 Feb 2021
    Helen Kirkum x Reebok
    The unstoppable Helen Kirkum is releasing her second collaboration with Reebok! The London based footwear specialist has been working on a range of  20 unique pairs made from repurposed Reebok sneakers. More news soon!
  • 12 Feb 2021
    Culture.Fashion
    Culture.fashion is an open, value driven network that is moving towards a future proof fashion sector. Discussions and dialogues are a pivotal part of the network. As a part of their Dialogue series, highlighting local and cross-sectoral collaborations within the Dutch fashion field, Culture.fashion spoke to NOoF about From Scratch!

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  • 25 Jan 2021
    Kira Goodey X Iris van Herpen
    NOoF talent Kira Goodey collaborated with the world-renowned Iris van Herpen for her Haute Couture SS21 collection Roots of Rebirth. Goodey created the shoes for the collection by hand moulding 100% veg tanned leather.

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  • 19 Jan 2021
    Andrea Grossi X FOS
    As a part of Berlin Fashion Week Fashion Open Studio (FOS) introduce 20 of the most innovative and revolutionary designers to highlight new systems, new materials, minimising their impact and putting the people and planet at the core of their practice. Amongst them, NOoF Talent Andrea Grossi.

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  • 14 Jan 2021
    Fashion Makes Sense Award
    It’s time to vote! Who is your favourite this year? The 2020 list of 9 nominees includes 4 NOoF talents: Andrea Grossi, Esra Copur, Matthew Needham and San Kim. Cast your vote here!

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  • 22 Dec 2020
    Bodil Ouédraogo Vogue 2021 Talent Issue
    NOoF talent Bodil Ouédraogo is a part of the new Vogue 2021 Talent Issue. Ouédraogo  has been establishing her own practice – focusing on researching and connecting different cultures – ever since graduating from the Rietveld academy in 2019.

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  • 12 Dec 2020
    NOoF 2020 Portraits release
    We are proud to release the NOoF 2020 talent portraits, made in collaboration with young filmmaker Clara Gustafsson. Curious to see the entire series? Visit the individual designer profile pages of our 2020 superstars!

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  • 9 Dec 2020
    NOoF Meets: This is Eindhoven, Part 2!
    After our first interview with This is Eindhoven earlier this year, it was time to catch up! Read all about From Scratch and the New (Oo) Fashion Store via the link below!

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  • 3 Dec 2020
    Matthew Needham Workshop
    We have teamed up with our friends at PARO STORE to organise an online community workshop! The workshop, hosted in partnership with Lynk&CO, is the latest edition of PARO’s workshop format in which they strengthen and inspire the community. This edition stars NOof talent Matthew Needham!

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  • 20 Oct 2020
    The New Order 2020 is here!
    The selection of New Order of Fashion 2020 unites 12 designer from across the globe: from Eindhoven to Tokyo via New York to London! Each of them offers us unique and exciting scenario’s for the future of fashion. Click here to read more about the 2020 selection!
  • 17 Oct 2020
    New (Oo) Store
    On the 17th of October 2020 New Order of Fashion opened the New (Oo) Fashion Store. The New (Oo) Store is the first permanent location where the mainstream audience can actively engage with the groundbreaking scenarios for the fashion industry as presented by our bright young NOoF talents!

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  • 16 Oct 2020
    DUTCH DESIGN WEEK 2020
    New Order of Fashion annually presents an international selection of fashion graduates during Dutch Design Week. Due to corona, this year’s edition of DDW will unfortunately not take place in its usual physical form, but instead the event will take place online. The New Order of Fashion contribution to DDW will also be streamed online. Curious? Read our press release here!
  • 10 Sep 2020
    NOOF PRESS: INTERVIEW ELLE MAGAZINE
    NOoF initiator and director Ellen Albers spoke to Elle Netherlands for their September Issue. As part of their “75 Ideas for a better fashion world” item, Ellen and 74 other forward thinking professionals from the industry reflect on the current state of fashion as well as the necessary future steps. Pick up your copy NOW!
  • 21 Aug 2020
    NOOF COLLABORATES: WOLKAT
    For the next step in our From Scratch project, designers Bart Hess and Alicia Minnaard visited our partner Wolkat. On the program: Investigate and research the donated clothing and textile from our most recent clothing collection in Eindhoven. Stay tuned for the next steps!  
  • 20 Aug 2020
    NOOF TALENT SPOTLIGHT: CECILY OPHELIA
    Besides making the most intricate garments, the super gifted Cecily Ophelia shares the stories of her talented collaborators! This hand-crocheted garment was made in collaboration with Kanyogoga Mums group in Kampala, Uganda. Keep your eyes on her social media for upcoming new work!

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  • 18 Aug 2020
    NOOF TALENT SPOTLIGHT: LIESELOT ELZINGA
    A new Dutch superstar is on the horizon, and she is here to stay! New Order of Fashion talent Lieselot Elzinga showed her work as a part of the Shape Shifters exhibition at the 2018 Dutch Design Week. Already a VOGUE NL favorite and even Adele is rocking her work!

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  • 22 Jul 2020
    NOOF COLLABORATES: CREATIVE MASK WORKSHOP
    9 Creative women reflected on their experiences and emotions in regards to the COVID-19 pandemic, starting from a personal, international perspective, whilst creating unconventional and personalized face masks. The workshop was hosted by Residency of the People and International Creative Women in collaboration with New Order of Fashion.
  • 26 Jun 2020
    NOOF INITIATES: FROM SCRATCH
    THANK YOU! On behalf of New Order of Fashion we would like to thank you for your clothing donations! The first From Scratch textile collection event was a big succes! After collecting hundreds of kilos of clothing and textiles in Eindhoven, the project has now officially started!

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  • 26 Jun 2020
    NOOF INITIATES: We Collect Your Clothes!
    New Order of Fashion calls upon all the people of Eindhoven to donate their clothing! Friday the 26th and Saturday the 27th of June, from 11.00 – 19.00, you are welcome at the former VVV building at the Stationsplein to donate your clothes!  

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  • 30 May 2020
    NOOF MEETS: THIS IS EINDHOVEN
    While the bins are bulging, creative director Harm Rensink came up with a sensible destination for our worn sweaters and shirts. With the New Order of Fashion platform, he’s going to mine for used textiles to spin new yarn and create new designs with them.

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  • 29 Aug 2020
    NOOF TALENT SPOTLIGHT: PIERRE-LOUIS AUVRAY
    Pierre-Louis Auvray has been making a name for himself ever since his graduation in 2018, growing a huge following online in the process. NOoF showed his work as a part of the Shape Shifters exhibition  during the 2018 DDW. Curious to see more of his creations? Check it out!

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  • 28 May 2020
    NOOF TALENT SPOTLIGHT: STINA RANDESTAD
    Let us introduce you to the wonderful Stina Randestad! Stina’s MA collection Hybrids catapulted her into the spotlight, from an editorial in VOGUE China to a feature in Beyoncé’s Black is King film. 

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  • 27 May 2020
    NOOF MEETS: WOLKAT
    The NOoF team visited circular textile recycling company Wolkat for an exciting new collaboration! Curious? Keep your eyes on our social media for more info and we will update you soon!
  • 30 Apr 2020
    NOOF TALENT SPOTLIGHT: MATTHEW NEEDHAM
    Creating a new, sustainable future! Matthew Needham showcased two looks during DDW 2019. Tirelessly pushing the industry in the right direction. Working together with former NOoF talent Helen Kirkum is just one of his countless pioneering projects! Go check him out!
  • 11 Aug 2020
    NOOF TALENT SPOTLIGHT: ANDREA GROSSI
    Welcome to Deusland! NOoF talent Andrea Grossi graduated from Polimoda Firenze in 2019. His work was showcased shortly after during the DDW 2019, as a part of The End is Near, Time For New Beginnings!. Head over to our Instagram to see more of his work!

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  • 9 Apr 2020
    NOOF COLLABORATES: BART HESS
    In collaboration with Bart Hess, starring the creations of the talents of Shape Shifters at Dutch Design Week 2018! Head over to our Instagram to see the portraits in full glory!

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  • 30 Mar 2020
    NOOF TALENT SPOTLIGHT: DI DU
    During the 2019 Dutch Design Week we were blessed with not just 1 but 2 looks from megaforce  DI DU.  Check out our Instagram to see one of the looks featured in Harpers Bazaar China!
  • 25 Mar 2020
    NOOF TALENT SPOTLIGHT: PAULINE DE BLONAY
    The multi-talented Pauline de Blonay was selected as one of eighteen designers to show during DDW’19 exhibition The End is Near, Time for New Beginnings! Check out our Instagram to see more of her artisanal fantastical creations!
  • 17 Mar 2020
    NOOF TALENT SPOTLIGHT: AHMED SEROUR
    A force to be reckoned with: Ahmed Serour! His  heavily embellished garments were on show during the  2019 DDW. The collection boldly exposes our socially constructed norms and tastes, which so many of bicultural identity face every day in simply trying to be their true selves.

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  • 14 Mar 2020
    NOOF TALENT SPOTLIGHT: VALENTINE TINCHANT
    Get your hands on some Paco Randomme: NOof talent Valentine Tinchant and her sustainable collage creations on showcase during DDW 2019! You can literally get your hands on this fantabulous graduation collection as Valentine Tinchant is selling necklaces made from one of her looks!
  • 13 Mar 2020
    NOOF MEETS: BOLSIUS
    The NOoF team visited Bolsius, for an exciting new collaboration! Curious? Keep your eyes on our social media for more info and we will update you soon!
  • 19 Oct 2019
    DDW2019