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Fixing Fashion

Fixing Fashion is a new global platform aiming to teach and share knowledge to users about the best, most efficient ways to care, repair and upgrade their clothing – for free! – and to simultaneously create a strong community of clothing wearers that prolong the use of their clothes. The platform is co-initiated by NOoF talent Alicia Minnaard as a part of One Army.

One Army (Precious Plastic, Phonebloks, Project Kamp) has created a platform made to normalise the act of properly caring and repairing clothing. All knowledge is online for free within an easy to follow Academy which allows people to teach and empower themselves to make their clothes last longer.

Fixing Fashion has researched for over two years, including interventions, interviews, workshops and field trips through Kantamanto in Accra, Ghana and several donations and sorting centres through Europe. Learning from the community the best practices and methods to recycle and repair discarded clothing. Then applying this research into easy to understand techniques and videos.

In this first version, Fixing Fashion aims to have people learn the basic techniques of sewing, caring, repairing and upgrading and wear their fixes proudly. To take ownership of their clothes and show the world that they did not want to add to the oversaturated waste stream. This way of seeing clothes diminishes the need for new production and denies the existence of waste. We have all that we need around us, we just have to use it.

Fixing Fashion

Fixing Fashion

Fixing Fashion

Fixing Fashion

Fixing Fashion

Fixing Fashion

Fixing Fashion

Fixing Fashion

Fixing Fashion

Fixing Fashion

Fixing Fashion

Fixing Fashion

Fixing Fashion

Fixing Fashion

Fixing Fashion

Fixing Fashion

Fixing Fashion

Fixing Fashion

Fixing Fashion

Fixing Fashion

Fixing Fashion

Fixing Fashion

Fixing Fashion

Fixing Fashion

Fixing Fashion

Fixing Fashion

Fixing Fashion

Fixing Fashion

Fixing Fashion

Fixing Fashion

Fixing Fashion